Category: General Tutorials
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Gen Z wants flavorful drinks. Big Beer is taking note
Beer and hot dogs are as patriotic as it gets. But cracking open the cooler at your summer barbecue, you could be seeing fewer brews, with alternatives like spiked seltzers, canned cocktail and hard teas stealing their real estate. And you can blame the youngs for that: The youngest cohort of legal-aged drinkers from Gen…
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AI vs human insight: A balance in marketing – Brand Wagon News
By Smita Khanna AI cannot intuitively understand and create emotional connections, qualities that come naturally to humans. There has been a lot of discussion and ongoing research on how to improve AI’s emotional intelligence to make it better at mimicking human insight. Scientists and developers are working hard to bridge this gap, but whether they…
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From ‘latte makeup’ to ‘girl dinners,’ TikTok has launched tons of trends. Will its influence last?
Biscuit, an English terrier who lives in Whitefield, is part of a TikTok channel (@mistermainer) that has more than 19 million followers. Photo courtesy of Dmitry Pepper NEW YORK — TikTok and its bite-sized videos arrived in the United States as a global version of the Chinese app Douyin. Less than six years later, the…
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10 Creative Ways To Motivate Your Marketing Team
Everyone loves a good pizza party, but there are many more fun and creative ways to motivate your marketing team! Motivation is about creating an environment where people can do their best work, offering incentives that meet real needs, and building a healthy team culture. Giving incentives for hard work can significantly increase company loyalty,…
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From ‘latte makeup’ to ‘girl dinners,’ TikTok has launched tons of trends. Will its influence last?
NEW YORK — TikTok and its bite-sized videos arrived in the United States as a global version of the Chinese app Douyin. Less than six years later, the social media platform is deeply woven into the fabric of American consumerism, having shortened the shelf life of trends and revamped how people engage with food and…
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High Authority Link Building Through Content Marketing
Today, search engines are working hard to ensure maximum user satisfaction. To do this, they carefully match every user’s search query to the best results, assessing resources based on meaning, relevance, quality, usability, and context. And among all the things Google and others embrace the most, user trust also plays a pivotal role. Google’s algorithms…