Category: General
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How to Combine Traditional and Digital Marketing
Today’s consumers research products, browse and shop online, making a digital marketing strategy an essential element of any business’s marketing plan. Online marketing messages target customers with an active presence in digital spaces, effectively reaching them where they spend time online. However, digital marketing isn’t the only effective marketing strategy. Consumers utilize both brick-and-mortar and…
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Use Artificial Intelligence to Create Forms, Surveys, and Quizzes With involve.me
Software as a service (SaaS) company involve.me is launching its innovative AI-powered form builder, allowing users to create business forms with the assistance of AI. The new AI tools empower marketing and sales teams to develop impactful digital customer interactions. United States – February 19, 2024 — Struggling to create and incorporate forms is a…
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Ecommerce Marketing Lessons from Q4 2023
Last year was an uncertain one. Though many of the economic indicators were excellent, including the low unemployment numbers and strong GDP growth, there was a lot of uncertainty in the market throughout the year. In the martech ecosystem, publishers continued to feel the pains after the COVID-19 bump. Still, I believe that had…
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Are social media platforms encouraging impulse buying?
Mon Feb 19, 2024 10:00 AM Last update on: Mon Feb 19, 2024 10:48 AM FILE ILLUSTRATION: BIPLOB CHAKROBORTY “> FILE ILLUSTRATION: BIPLOB CHAKROBORTY Have you ever found yourself purchasing items from social media platforms that you didn’t need? The emergence of social media-based e-commerce has brought about a substantial transformation, turning these platforms into…
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Chihuahua, postal carrier’s friendship is a social media sensation
Lisa Laskey takes a video of her Chihuahua, Frannie, with mail carrier Dan Larsen on Feb. 9 in Hoffman Estates. Laskey has many social media followers on Facebook, Instagram, TikTok and YouTube that follow the escapades of Frannie and Larsen. Brian Hill/bhill@dailyherald.com This is Good News Sunday, a compilation of some of the more…
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The Future of Social Media Marketing: Beyond 2024
Share Tweet Share Share Email As we look beyond 2024, the landscape of social media marketing continues to evolve at an unprecedented pace. With new platforms emerging and user preferences shifting, brands and marketers must stay ahead of the curve to remain relevant and competitive. To understand what the future holds for social media marketing,…
