Eight AI-Powered Strategies To Transform Your Marketing Strategy
Prof. Aleks Farseev is an Entrepreneur, Keynote Speaker, and the CEO of SoMonitor.ai, a GenAI Marketing Communications Analysis Platform. Marketer using A/B testing batjaket – stock.adobe.com With its latest advancements,…
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Don’t rush straight to AI marketing tactics – get these 4 data fundamentals right first
Everyone’s telling marketers they need to add AI to their madtech stacks. But fools rush in, says Jess Simpson, head of strategy and analytics at Acxiom. To stand any chance…
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Playbook for B2B SaaS Marketing in Tough Markets
Photo courtesy of Prateek Panda The business-to-business software-as-a-service (B2B SaaS) market is more challenging than ever, and companies must deal with it with resilience and strategic agility. Prateek Panda, a…
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Creating Effective Content Marketing Strategies for Cryptocurrencies
The cryptocurrency industry has grown exponentially since the introduction of Bitcoin in 2008. With the market capitalization of all cryptocurrencies reaching over $2 trillion at its peak, the industry has…
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Creating an integrated SEO plan
SEO often finds itself siloed away from other marketing tactics when the best results come from tight integration. Two tactics that should absolutely be integrated for the best results are…
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