Category: Marketing Tutorials

Incorporating videos into your marketing strategy is no longer optional—it’s essential. With the rise of social media platforms and the increasing dominance of visual content, leveraging videos can significantly enhance your brand’s visibility, engagement, and conversion rates. Whether you’re a seasoned marketer or just starting, finding the right video editor for PC can be a…

Google has invested US$2 billion in Malaysia to accelerate digital transformation in the country. This includes the development of its first Google data centre and Google Cloud region to meet the growing demand for cloud services locally and around the world.  The site of the Malaysia investments will be in Sime Darby Property’s Elmina Business…

ChatGPT-4o, the latest iteration of OpenAI’s language model, offers unprecedented opportunities for users to engage with artificial intelligence. To fully harness its potential, it is essential to understand and apply advanced prompting techniques that can significantly enhance the quality and relevance of the outputs. This new tutorial created by The AI Advantage explores five key…

Share Tweet Share Share Email In today’s digital age, businesses of all sizes are looking for effective ways to establish an online presence. For entrepreneurs, agencies, and businesses looking to expand their service offerings, becoming a website reseller or mobile app reseller presents a lucrative opportunity. Appy Pie’s reseller program is one such platform that…

Influencer marketing in Southeast Asia (SEA) has undergone a dramatic transformation in the past two years. The biggest change lies in the rise of micro and nano-influencers where brands are recognising the power of smaller creators. This shift reflects a growing consumer desire for trust and real connections.  In addition, consumers in SEA are savvier…

Digital marketing is key for businesses that wish to increase brand awareness and draw attention to brands over long periods of time. When effectively done, digital marketing helps “funnel” potential buyers to a purchase. Training to be a digital marketer involves exploring the tools used to analyze customer data, interpreting trending topics with SEO and…