Category: Marketing Tutorials
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General Management – How to Determine the Size of Your Market
Perhaps the most important question confronting anyone thinking about creating a start-up, or marketing any product for that matter, is determining the size of the potential market. There isn’t an easy answer for this because, frankly, a “market” is not a thing, but an idea. You can’t see a market, but you only have an…
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How to Compare Creators and Influencers in Marketing
The difference between creators and influencers is key in marketing. Though often used interchangeably, these roles serve distinct purposes and can impact your brand differently. This article will help you understand these differences and guide you on when to use each for maximum effect. Key Takeaways Creators focus on making content to entertain or educate,…
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Marketing Trends: What’s Hot in 2024 and How to Stay Ahead
Marketing is constantly evolving, and in today’s fast-paced digital world, staying on top of trends can be the difference between leading your industry and falling behind. Whether you’re a business owner, a marketer, or someone just looking to understand the changing landscape, knowing the latest marketing trends is crucial. So, what’s hot in 2024? I’ve…
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What Excel skills are the most valuable for employers in the AI era?
In today’s fast-changing job market, Microsoft Excel skills are more important than ever, even with artificial intelligence (AI) around. Companies need to use data well to make smart business choices. So, knowing how to use Excel is key for many jobs. This article will talk about the top Excel skills that can make job seekers…
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Stories, Reels and Carousels Drive Brands’ Marketing Campaigns
The report analyzes Instagram’s evolution over the past year, highlighting how each content format has become pivotal pillars for marketing and social strategies, and outlines trends to watch in 2025. MADRID, Sept. 9, 2024 /PRNewswire/ — Metricool, a social media management platform, today published its fourth annual Instagram Benchmark Report. The 2024 report showcases data…
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Why people are taking photos of their airport trays now
Editor’s Note: Sign up for Unlocking the World, CNN Travel’s weekly newsletter. Get the latest news in aviation, food and drink, where to stay and other travel developments. CNN — No sooner have airports introduced new scanning machines so you don’t need to unpack your carry-on bags, than a trend emerges where you photograph all your…
