Category: Marketing Tutorials

What Is Multilevel Marketing (MLM)? Multilevel marketing (MLM) refers to a strategy used by some direct-sales companies to sell products and services. MLM encourages existing members to promote and sell their offerings to other individuals and bring new recruits into the business. Distributors are paid a percentage of their recruits’ sales. New recruits become the distributor’s…

How we tested Mashable’s VPN reviews involve hands-on testing, which I’ll describe in more detail shortly, but they also hinge heavily on guidance from cybersecurity experts. When it comes to the types of things consumers should look for in VPN services, they told me in separate interviews, much of what separates the good from the…

Share Tweet Share Share Email Instigating a technological product in the united state (U.S.) is a challenging yet rewarding endeavor. By utilizing this 10-point checklist, you can navigate the complexities of the U.S. market and set your product up for success. From conducting thorough market research to developing a strong value proposition and building a…

There was a time when Eloi Casali had no love for branding. Now, the Kingfisher head of media tells Tim Healey how he demonstrates the unmistakable impact of brand marketing back to the budget holders at the B&Q, Screwfix and Tradepoint owner. You’ve been brand manager, a search specialist and then rose through the ranks…

© Unsplash / Ben Kolde Building a website is no longer a luxury reserved for large corporations or tech-savvy individuals. Nowadays, with many cheap website builders, literally anyone, from a small business owner to a creative lover or an enterprising freelancer, can establish their professional online presence without breaking the bank. The challenge now is…

The produce industry is in quite the pickle: There’s a cucumber shortage. Cucumbers are in short supply overseas, as supermarket chains report surging sales of the humble food and hypothesize that the demand could be due to viral recipes circulating on TikTok. Iceland in particular is experiencing a shortage as local farmers — who harvest…