Author: Editor
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Royal Credit Union marketing team celebrates award-winning campaigns
Royal Credit Union marketing team celebrates award-winning campaigns EAU CLAIRE, WI (October 16, 2024) — The Marketing Association of Credit Unions (MAC) hosts an annual conference to recognize the most impactful and creative credit union marketing projects and campaigns across the nation. This year’s ceremony, held in Hollywood, CA, was a night to celebrate the…
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Warren Buffett’s Secret To Success? Run It ‘Like A Small Family Business,’ Says One Of His CEOs
Warren Buffett’s Secret To Success? Run It ‘Like A Small Family Business,’ Says One Of His CEOs Karen Goracke, CEO of Borsheims, has learned much from working closely with Warren Buffett. From starting as a sales associate in 1988 to eventually being interviewed by Buffett himself for the CEO role, Goracke’s journey embodies a classic…
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Excel Training Programs: What Consultants Offer
Share Tweet Share Share Email Can you believe that over 750 million people around the world use Microsoft Excel for work? It’s been around since 1985 and has become a must-have for businesses of all sizes. From finance and accounting to marketing, sales, and operations, Excel’s versatility shines through. Excel is more than just a…
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How the Convergence of Content and Commerce is Collapsing the Traditional Marketing Funnel
Commerce is being embedded into more channels, platforms and touch points. Destinations once focused on education and inspiration are now shoppable, which means brands can transform every piece of content and point of engagement into a conversion opportunity. The collapse of the traditional marketing funnel was a central theme of this year’s Advertising Week New…
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JPMorgan CEO Jamie Dimon Says We Shouldn’t Put Our Heads In The Sand, ‘We Have To Find A Better Way To Help The People Who Get Hurt By AI’
JPMorgan CEO Jamie Dimon Says We Shouldn’t Put Our Heads In The Sand, ‘We Have To Find A Better Way To Help The People Who Get Hurt By AI’ During a recent interview with Bloomberg, Jamie Dimon, CEO of JPMorgan Chase (NYSE:JPM), had a lot to say about technology and artificial intelligence and how these…
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How Video is Revolutionizing Online Retail
Share Tweet Share Share Email Video material is an especially effective method of influencing consumer behavior and improving the shopping experience. Offering immersive product demos and interesting stories grabs consumer interest and builds trust and authenticity in brands. Retailers build dynamic interactions that let customers see things in real-life settings as they progressively include video…
