Author: Editor
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These Gen Z influencers are talking politics, regardless of brand risk
Gen Z influencers talked abortion bans, fashion diversity and next month’s presidential election at United Talent Agency’s (UTA) ZCon conference last week. Brands risk consumer assumptions of political stances when partnering with influencers, according to a study from M Booth that 72% of Americans believe that brands who partner with political influencers align with that influencer’s views.…
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6 outdated AI marketing trends you should retire in 2025
Much like an old engine that’s past its prime, some AI marketing strategies are sputtering as technology speeds ahead. What once seemed like cutting-edge solutions have now lost their edge. Let’s take a look at which artificial intelligence trends have fallen behind and why they’re no longer delivering the results you need. 6 AI trends…
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Is Bitcoin A Dangerous Economic Threat? Minneapolis Fed Researchers Propose Heavy Taxation Or Outright Banning As A Solution
The recent study from the Federal Reserve Bank of Minneapolis has stirred the pot, suggesting Bitcoin might be a thorn in the side of government fiscal policies. The researchers propose a bold solution: slap a hefty tax on Bitcoin or outright ban it. According to them, Bitcoin creates serious challenges for governments, particularly when maintaining…
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21 Ways Startups That Have Used Capital Efficiency to Stay Ahead
In an era where every dollar counts, mastering capital efficiency can be the difference between a startup’s success and failure. Insights from 21 business leaders reveal the myriad ways lean startups are stretching their budgets further than ever. From implementing on-demand cloud environments to testing product hypotheses via marketing, check out how these CEOs, founders…
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The Importance of Professional Voice Over: Why Quality Matters
Share Tweet Share Share Email Professional voiceover agencies can be considered a bidding platform for newcomers who want to get better value for money and time by delivering high-quality audio compared to DIY approaches. In most simple wording, professional voice overs play a crucial role in communication and branding. It can be your first step…
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Elevate Your Brand with Product Videography
Share Tweet Share Share Email In today’s fast-paced digital landscape, visual storytelling has become a crucial element of successful marketing strategies. Among the various forms of visual content, product videography stands out as an exceptionally powerful tool for brands looking to showcase their products in the most engaging way possible. By combining creativity, technical skills,…
